TY - GEN
T1 - A Pin is worth a thousand words
T2 - 10th International Wireless Communications and Mobile Computing Conference, IWCMC 2014
AU - Bernardini, Cesar
AU - Silverston, Thomas
AU - Festor, Olivier
N1 - Publisher Copyright:
© 2014 IEEE.
PY - 2014/9/22
Y1 - 2014/9/22
N2 - Online Social Networking (OSN) has become one of the main applications on the Internet. Pinterest is an emerging social network that is gaining a lot of popularity and mostly focuses on images. In this work, we crawled during several months the Pinterest website and collected all the relevant information to characterize this social network (e.g., users' profiles, publications and activities). More precisely, we investigate the interaction of users in Pinterest such as the type of activities, the published images and the lexical analysis of their descriptions.We study as well the importance of this OSN to leverage traffic into external websites. Throughout this paper, we emphasize on the specific characteristics of Pinterest with regards to other well-adopted OSN (Facebook and Twitter). In particular, Pinterest is a retransmission network, in which 84% of the publications comes directly from other users. This fact and the Pinterest architecture have a direct impact on website ranking in search engines. Finally, as Facebok or Twitter target social relationships or breaking news, Pinterest has a different nature and is mostly devoted to leisure and entertainment.
AB - Online Social Networking (OSN) has become one of the main applications on the Internet. Pinterest is an emerging social network that is gaining a lot of popularity and mostly focuses on images. In this work, we crawled during several months the Pinterest website and collected all the relevant information to characterize this social network (e.g., users' profiles, publications and activities). More precisely, we investigate the interaction of users in Pinterest such as the type of activities, the published images and the lexical analysis of their descriptions.We study as well the importance of this OSN to leverage traffic into external websites. Throughout this paper, we emphasize on the specific characteristics of Pinterest with regards to other well-adopted OSN (Facebook and Twitter). In particular, Pinterest is a retransmission network, in which 84% of the publications comes directly from other users. This fact and the Pinterest architecture have a direct impact on website ranking in search engines. Finally, as Facebok or Twitter target social relationships or breaking news, Pinterest has a different nature and is mostly devoted to leisure and entertainment.
UR - http://www.scopus.com/inward/record.url?scp=84908613883&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84908613883&partnerID=8YFLogxK
U2 - 10.1109/IWCMC.2014.6906377
DO - 10.1109/IWCMC.2014.6906377
M3 - Conference contribution
AN - SCOPUS:84908613883
T3 - IWCMC 2014 - 10th International Wireless Communications and Mobile Computing Conference
SP - 322
EP - 327
BT - IWCMC 2014 - 10th International Wireless Communications and Mobile Computing Conference
PB - Institute of Electrical and Electronics Engineers Inc.
Y2 - 4 August 2014 through 8 August 2014
ER -