Networking business model in regional medical service - Case of Chikamori Medical Group in Kochi, Japan-

Feng Liu, Makoto Hirano, Peiqian Liu

Research output: Chapter in Book/Report/Conference proceedingConference contribution


Japan's Health Care System has experienced a number of changes over the last half a century. And the most heated aspect of current health policy debate focuses on the potential radical reform of the medical care system. In addition, the regional medical service organizations are in front of a more severe challenge because of the rapidly aging population and decreasing young population. Consequently, hospitals and other NHS organizations in local areas have been required to introduce reforms in their management structure for their survival. This paper reports in depth on a case study of a private Japanese hospital, the Chikamori medical group, to introduce a key competence-based management model and differentiation marketing strategy. As one of the regional medical care support hospitals, Chikamori plays an active and important role in the regional medical care network. The case implies the effective business model based on positioning in the network architecture, which is significant not only for medical service field but also for other regional industries. The mutual correlations among financial strategy, human resource design, managing policy and collaboration manner with regional doctors are discussed in the paper.

Original languageEnglish
Title of host publicationIEEE International Conference on Communications
Number of pages5
Publication statusPublished - 2008
Externally publishedYes
EventIEEE International Conference on Communications, ICC 2008 - Beijing
Duration: 2008 May 192008 May 23


OtherIEEE International Conference on Communications, ICC 2008



  • Key competence
  • Medical care
  • Network
  • Positioning
  • Regional business

ASJC Scopus subject areas

  • Media Technology

Cite this

Liu, F., Hirano, M., & Liu, P. (2008). Networking business model in regional medical service - Case of Chikamori Medical Group in Kochi, Japan-. In IEEE International Conference on Communications (pp. 5543-5547). [4534075]