Home network system has been expected as new consumer electronics. However, they are not popular because costs in home network system installation, maintenance and operation are expensive for users and makers compared with the benefits of services. As a resolution, we propose a new home network system architecture where household appliances and network services work together by moving management functions of Home Gateway (HGW) onto network cloud. The Architecture reduces costs and eases the management of services and applications. In this study, we implemented and evaluated the new architecture with Recall Support System which supplies services of consumer electronics recall.