Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings

Tipporn Laohakangvalvit, Michiko Ohkura

研究成果: 著書の章/レポート/会議のプロシーディングスConference contribution

抄録

Kawaii, a positive adjective that denotes such positive connotations as cute, lovable, and charming, becomes more important as one kansei value. It plays an important role in the success of many products. Based on this success, we believe that kawaii will be a key factor for future product design. In one of our previous study, we evaluated kawaii illustrations using eye tracking device. The result clarified relationship between kawaii feelings and eye movement indexes. In our other study, we evaluated kawaiiness of spoon designs focusing on their physical attributes. However, we have not employed the eye tracking in the study yet. Then, in this study, we evaluated the kawaiiness of spoon designs using eye tracking. The participant compared and selected more kawaii spoon designs from the pairs on the display, and eye movements had been recording meanwhile. Finally, we obtained the suggestions for the relationship between spoon design attributes and eye movement indexes for kawaii feelings.

言語English
Title of host publicationAdvances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017
PublisherSpringer Verlag
ページ245-257
Number of pages13
585
ISBN (Print)9783319604947
DOIs
StatePublished - 2018
イベントAHFE 2017 International Conference on Affective and Pleasurable Design, 2017 - Los Angeles, United States
継続期間: 2017 6 172017 6 21

出版物シリーズ

名前Advances in Intelligent Systems and Computing
585
ISSN(印刷物)2194-5357

Other

OtherAHFE 2017 International Conference on Affective and Pleasurable Design, 2017
United States
Los Angeles
期間17/6/1717/6/21

Fingerprint

Eye movements
Product design
Display devices

Keywords

    ASJC Scopus subject areas

    • Control and Systems Engineering
    • Computer Science(all)

    これを引用

    Laohakangvalvit, T., & Ohkura, M. (2018). Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings. : Advances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017 (巻 585, pp. 245-257). (Advances in Intelligent Systems and Computing; 巻数 585). Springer Verlag. DOI: 10.1007/978-3-319-60495-4_27

    Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings. / Laohakangvalvit, Tipporn; Ohkura, Michiko.

    Advances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017. 巻 585 Springer Verlag, 2018. p. 245-257 (Advances in Intelligent Systems and Computing; 巻数 585).

    研究成果: 著書の章/レポート/会議のプロシーディングスConference contribution

    Laohakangvalvit, T & Ohkura, M 2018, Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings. : Advances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017. 巻. 585, Advances in Intelligent Systems and Computing, 巻. 585, Springer Verlag, pp. 245-257, AHFE 2017 International Conference on Affective and Pleasurable Design, 2017, Los Angeles, United States, 17/6/17. DOI: 10.1007/978-3-319-60495-4_27
    Laohakangvalvit T, Ohkura M. Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings. : Advances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017. 巻 585. Springer Verlag. 2018. p. 245-257. (Advances in Intelligent Systems and Computing). 利用可能場所, DOI: 10.1007/978-3-319-60495-4_27
    Laohakangvalvit, Tipporn ; Ohkura, Michiko. / Relationship between physical attributes of spoon designs and eye movements caused by Kawaii feelings. Advances in Affective and Pleasurable Design - Proceedings of the AHFE 2017 International Conference on Affective and Pleasurable Design, 2017. 巻 585 Springer Verlag, 2018. pp. 245-257 (Advances in Intelligent Systems and Computing).
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