THE EFFECTS OF A SPOKESPERSON TOWARDS A CUSTOMER'S BEHAVIOURAL INTENTIONS: THE CASE OF AN ENVIRONMENTAL CONSERVATION NGO

Toyohiko Sugimoto; Alastair Tombs

THE EFFECTS OF A SPOKESPERSON TOWARDS A CUSTOMER'S BEHAVIOURAL INTENTIONS: THE CASE OF AN ENVIRONMENTAL CONSERVATION NGO

Toyohiko Sugimoto, Alastair Tombs

研究成果: Paper

元の言語	English
ページ	705
ページ数	710
出版物ステータス	Published - 2016 7
外部発表	Yes

ASJC Scopus subject areas

Marketing

文献にアクセス

http://db.koreascholar.com/article?code=315019

これを引用

Sugimoto, T., & Tombs, A. (2016). THE EFFECTS OF A SPOKESPERSON TOWARDS A CUSTOMER'S BEHAVIOURAL INTENTIONS: THE CASE OF AN ENVIRONMENTAL CONSERVATION NGO. 705. http://db.koreascholar.com/article?code=315019

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